Men Prefer Microsoft Over Apple
2014.02.11
According to a survey, men prefer Microsoft over Apple. The survey, based on 1,509 interviews in November 2013 conducted by Annalect, found that Microsoft was preferred among Boomer men and Millennial men.
It was no.2 for male Gen-Xers:
![men1.png men1.png](/files/attach/images/1097/030/070/012/men1.png)
The study also looked at men's increasing role in household purchasing decisions. And you guessed it: men are involved in purchases for computers, video games and tax services.
![men2.jpg men2.jpg](/files/attach/images/1097/030/070/012/men2.jpg)
It was no.2 for male Gen-Xers:
![men1.png men1.png](/files/attach/images/1097/030/070/012/men1.png)
The study also looked at men's increasing role in household purchasing decisions. And you guessed it: men are involved in purchases for computers, video games and tax services.
![men2.jpg men2.jpg](/files/attach/images/1097/030/070/012/men2.jpg)
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