Louis Vuitton is one of the top luxury brands around, but even luxury brands sizzle out. At one point in time, it seemed as if everyone carried an LV bag, or wanted one. In China, this is a very different trend. Instead, it's become the brand for middle-income earners.

Apparently, Louis Vuitton has become too ordinary in China.

Yawnz

Everyone has it and you'll see at least a few around in a restaurant.

This is everywhere. And it's loud!

The Chinese luxury shoppers buy brands to stand out. It's all about face!

It's not about function anymore.

China's high-end consumers are abandoning LV for even more expensive brands now.

Now that too many have it, no one wants it.

But it's so classy!

This is the same thing that's happening with Coach, we're sure: