Fast food joints typically have a paper place mat in their trays, but perhaps printing a person's face on it wasn't the best idea. The Lotteria fast food chain in Korea featured actor Cha Seung Won on the place mats, promoting the joint's new Gang-jeong burger. He was about to get multiple makeovers, using nothing but sauce.

The results were hilarious. This is the original:

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Then the makeovers came.

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Is that chili?

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BBQ sauce?

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That's some cool hairdo..

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He even got transformed into Ronald.

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Asian Nick Fury?

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Iron Man!

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Green Lantern:

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Goku:

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This villain from Dragon Ball:

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Watch the commercial below: