Beyoncé's surprise album featuring 14 songs and 17 videos on iTunes did not have any promotional marketing. The self-titled "visual album" debuted to much fanfare because of its unconventional release, elaborate music videos and emotional songs.

Her "Netflix" like strategy sparked more than 5,300 tweets per minute. The song "Blue" featuring Beyoncé's daughter, Blue Ivy, attracted the most attention, according to Twitter. The top five most-tweeted songs, as of 2 p.m. ET, were: 1. "Blue"; 2. "Mine"; 3. "Drunk in Love"; 4. "Flawless"; and 5. "Partition".

Even celebrities were tweeting:

I think beyonce just broke the Internet

— Pete Wentz (@petewentz) December 13, 2013

Don't talk to me today unless it's about @Beyonce THANX

— Katy Perry (@katyperry) December 13, 2013

So my sister is a fucking G. Beyoncé , the visual album out now.

— solange knowles (@solangeknowles) December 13, 2013