Lamborghini Posts Sales and Profit Growth
2014.03.13
Ferrari post record profits from selling fewer cars in 2013, but Lamborghini went the traditional route - they sold more cars and made more money. The automaker said it delivered 2,121 cars worldwide last year.
Growth wasn't spectacular, but the turnover rose 8 percent from €469 million ($650 million) to €508 million ($704 million), thanks to an improved model mix.
Half of the cars sold by Lamborghini in 2013 were V12 powered Aventadors LP700-4. The 1,001 Aventadors sold in 2013 represent a record for V12 powered Lamborghini models and a 9 percent increase from the 922 units sold in 2012.
Lamborghini says orders for the Aventador Coupé and Roadster cover production for the next 12 months, even two and a half years after the nameplate’s market introduction.
The new Lamborghini Huracán LP 610-4, has already received more than 1,000 orders.
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