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Lifestyle Rebranding in the Food & Health Industry
In a market and a world where there is such a focus on sustainability, brands across industries have had to make changes to keep up with trends and demands. International companies are increasingly being forced to change their approach to not only p...
5-Step Guide to Rebranding
Having a good brand image is one of the most important aspects of running a successful business. In fact, ad spending, which is the primary method used to build a positive brand image, is set to reach almost 17 billion dollars in Australia in 2019. ...
Rebranding Your Business
The decision to rebrand your business can be a difficult one. In some cases, it can cause a kind of shake-up in your base of loyalty. Despite the potential risk of loss, however, rebranding can be an essential strategy for the ongoing development o...
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