There are more bikes on the road these days. That means, there's a bigger importance on making them as visible as possible, especially at night. The Zap commuter jacket from Sugoi wants to fill that void.

The jacket is set for a release this fall, and it is similar to the company's already existing RPM bike commute jacket but it has a layer of highly reflective ground glass "pixels" which have been screen-printed onto its exterior.

In the day, the jacket appears innocuous, but when illuminated by car lights at night, it lights up, reflecting light evenly across the surface of the clothing.

Check out how it works in the video below: [Sugoi via GearJunkie]