Seeing ads with everything we see on TV, newspaper, magazine, social media, google, or consuming anything content online is how we have evolved. However, things are visibly changing now. Consumers never liked ads during their favorite team playing, most awaited show or song they listen to on repeat. Today, we commonly see ads-free packages, these are offered by online streaming services, YouTube TV, cable TV, and you name it.
This list and the hyped trend are not going anywhere anytime soon. People never liked ads interrupting them and now they have various options to get rid of it. All they have to do now is to sign up for good internet services such as CenturyLink internet, subscribe to any streaming service of their choice such as Netflix, and say goodbye to ads forever.
If you are looking for an economical yet valuable cable TV service, you must check the serviceability of spectrum TV services in your area. After Charter’s (now Spectrum) merger with Time Warner Cable (TWC) and Bright House Network in 2017, it expanded its imprint in the country to more than 40 states. This makes spectrum the second most widely spread cable service provider in the United States.
The question in the title of why do we pay cable TV providers to watch ads is also not new. Here, we are going to walk you through the reasons to get you the context about the reason and how things transformed over the years. So, let’s get started, some quick facts:
•You can associate cable TV service with the home delivery service agents. They deliver their products in digital format, which usually includes TV channels and online streaming. It is the reason why you pay your cable TV providers.
•Cable TV providers don't have their content. They contact several content creators i.e. programming networks and channels to show their content, and every content creator wants to promote his products or services. That's why they pay cable TV to show and run their ads on different TV channels.
•However, some channels don't require any subscription fee. Yes, they ask you to pay some amount. Have you ever thought why? It is because they have to pay the working staff associated with the cable TV network.
Things were quite different in the past. Let’s highlight some of the differences between the past and the present. Cable TV got successful in the beginning because of huge support. Here are the factors that turned out to be the reasons for making cable TV a famous network in the US:
· Cable TV started its services for free but now it is one of the most expensive services.
· Cable TV was the only option for entertainment in the early days of technology. Things changed from satellite, fiber to OTT platforms, and countless amounts of free content available online.
· With time, new sources of entertainment emerged and consumers preferred them more because they are inexpensive and more user-friendly without any restriction. Most of them are ads-free as well.
· After the launching of commercials, people started to love them as it was a new thing for them but that changed. The amount of ads we consume is more than the actual content at times, which bother subscribers.
As we dive into the 2000s, everything went far beyond it. At this point, people started to pay for watching TV channels. Subscribers could get channels of their choice by paying an additional fee. However these once highly paid subscriptions today are moving towards the end because of the internet and other online streaming options. These entertain at an affordable price.
Ads in Current Scenario
Watching ads stands at the last stage of the internet. With the launch of internet services like Netflix, YouTube TV, and online video games, people show less interest in watching commercial ads. The future of ads is looking dark now!
Commercial ads run on different cable TV channels and will run until they are earning profit for themselves. However, the truth of the matter you (the customers) don’t pay money for watching these ads. Yes, your cable TV bill is for the Cable TV providers and staff. They use this fee to offer you extra services or some free-of-cost TV channels (for a limited time). Is your confusion clear now? You can share your thoughts in the comments section below!