A Nikon Camera Store Hired Half-Naked Models to 'Clean Up' For Its Grand Opening
2015.04.02
How do you make a boring old camera store opening really grand? How do you even get people to care about cameras these days? You hire half-naked models to help 'clean' the store for its grand opening like this one in Taiyuan, China did.
The models were basically everywhere, doing chores:
And it was quite a success, attracting a lot of attention:
The store hired six models and put them in bikinis. They were handed mops and towels and told to look like they were cleaning stuff.
Even the outside windows:
This one's presumably done:
Sex sells?
What do you think? Good strategy?
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