Paul Smith takes viewers through its doors of the freshly redesigned No 9 Albemarle Street Store in London, showing off the store's architecture, design, color composition and little quirks.

Using 26,000 dominoes as an unconventional wallpaper, the shop itself has seen a vast expansion too. The interior is kept fairly minimal with classic wooden racks and tiling, in order to allow the clothes to maintain the viewers interest. Check out the shop below: